A Centro CHA initiative, in partnership with the City of Long Beach

Long Beach Latino Cultural Center

Building Culture. Community. Legacy.

Operated by Centro CHA in partnership with the City of Long Beach, the Center reflects decades of community leadership and serves as a place where residents and visitors alike can learn, celebrate, create, and connect.

Sign up to receive updates on exhibitions, events, programs, volunteer opportunities, and the continued growth of the Long Beach Latino Cultural Center.

More Than 30 years in Long Beach

Since 1992, we’ve worked alongside Long Beach’s Latino community to advance culture, opportunity, and belonging. The Cultural Center is what more than three decades of that work made possible.

Why this matters

A Place to Be Seen. A Place to Belong.

Long Beach is home to one of the largest Latino populations in California. For generations, Latino families have helped shape the city’s neighborhoods, economy, arts, education, military service, entrepreneurship, and civic life. Yet, despite these lasting contributions, Long Beach has never had a dedicated public cultural institution focused on preserving, celebrating, and sharing this rich history.

The Long Beach Latino Cultural Center was created to help fill that need.

More than a museum or event venue, the Center is a vibrant gathering place where history is preserved, creativity is celebrated, traditions are shared,and future generations can learn from the people and stories that helped shape 

 Long Beach. Through exhibitions, performances, educational programming, community events, and cultural experiences, the Center welcomes residents and visitors alike to explore the diverse histories, artistic expressions, traditions, and achievements that continue to enrich our city.

Culture has the power to bring people together across generations and backgrounds. By creating opportunities to learn from one another, celebrate shared experiences, and honor those whose contributions have helped build Long Beach, the Center strengthens community pride, civic participation, and a deeper appreciation for our city’s shared heritage.

“
It’s a huge need for the community. Especially now, more than ever, people need to feel seen.

— Ariana Sahagun, Centro CHA

“Es una gran necesidad para la comunidad. Especialmente ahora, más que nunca, la comunidad necesita sentirse vista y valorada.”

Inside the Center

More Than a Building

Rotating exhibitions celebrate the history, creativity, and lived experiences of Latino, Hispanic, Chicano, and Indigenous communities through art, photography, artifacts, multimedia, and storytelling. Exhibitions will uplift local artists, community leaders, neighborhoods, and defining moments that have shaped Long Beach.

Community members creating art at the third annual Hispanic Heritage celebration.
Arts & Cultural Exhibitions
Rotating exhibitions celebrate the history, creativity, and lived experiences of Latino, Hispanic, Chicano, and Indigenous communities through art, photography, artifacts, multimedia, and storytelling. Exhibitions will uplift local artists, community leaders, neighborhoods, and defining moments that have shaped Long Beach.
Dancers in colorful traditional costumes performing at the October 2025 Hispanic Heritage celebration.
Performing Arts & Community Celebrations

Year-round indoor and outdoor programs bring the community together through music, dance, theater, film, festivals, sports, and cultural celebrations. Signature events will include Hispanic Heritage Month, Día de Los Muertos, Fiestas Patrias, family festivals, car shows, culinary experiences, outdoor movie nights, and traditional celebrations.

Food vendors at an outdoor booth during the Latino Cultural Center inauguration in October 2022.
Culinary Arts & Community Kitchen

The community kitchen will celebrate Latino culinary traditions through cooking demonstrations, cultural workshops, community meals, nutrition education, and food entrepreneurship. The space will support local chefs, vendors, and small businesses while preserving family recipes, cultural traditions, and stories through food.

Community members gathered around tables for a piñata-making workshop at the Latino Cultural Center in August 2026.
Education & Youth Programs

Rooted in the Cultura Cura philosophy, programs will promote healing and well-being through cultural connection, healing circles, storytelling, traditional practices, wellness education, and intergenerational learning that strengthen individuals, families, and community.

A Día de Los Muertos altar with books, photographs, and marigolds at the November 2025 celebration.
Historical Archives & Community Library

A community-centered collection will preserve and share the history, stories, and contributions of Latino, Hispanic, Chicano, and Indigenous communities. Archives, oral histories, photographs, publications, and cultural materials will support education, research, storytelling, and intergenerational learning.

Dancers, community members, and outdoor booths at the third annual Hispanic Heritage celebration.
El Mercado de Long Beach

El Mercado de Long Beach will celebrate local creativity and entrepreneurship by providing opportunities for artists, artisans, farmers, food vendors, and small businesses to showcase and sell their work. A future gift shop will feature locally made goods and cultural products that reflect Long Beach’s diverse talent, heritage, and entrepreneurial spirit.

Built by the Community, Step by Step

The Long Beach Latino Cultural Center is the result of decades of community leadership and advocacy, culminating in a formal citywide planning effort that began in 2019. Residents, artists, educators, historians, business owners, nonprofit organizations, and civic leaders worked together to create a shared vision for a cultural institution that reflects the history, creativity, and future of Long Beach.

Centro CHA partnered with the City of Long Beach and Lord Cultural Resources to facilitate community engagement, coordinate the Steering Committee, document public input, and help shape the vision that ultimately led to the establishment of the Center.

The planning process included community workshops, focus groups, surveys, public meetings, and extensive stakeholder engagement to ensure the Center reflects the aspirations, history, and creativity of the community it serves.

Today, these planning documents remain publicly available so future generations can understand how the community came together to create this lasting civic institution.

Timeline
  1. 2019
    The Long Beach City Council allocates funding to begin planning for a Latino Cultural District and community engagement process.
  2. 2020
    A 50-member Steering Committee launches a multi-phase planning effort involving workshops, focus groups, surveys, and public visioning sessions.
  3. 2021
    The Steering Committee presents a comprehensive feasibility study and business plan outlining recommendations for the future Cultural Center and El Mercado.
  4. 2022–2025
    Centro CHA operates from the Jenny Oropeza Community Center, expanding educational programming, workforce development, legal services, cultural programming, and neighborhood partnerships.
  5. May 12, 2026
    The Long Beach City Council unanimously establishes the Long Beach Latino Cultural Center, selects Centro CHA as operator, and commits $4.5 million toward facility and surrounding public improvements.
  6. 2026 and Beyond
    Programming continues to grow through exhibitions, educational initiatives, public art, community events, cultural partnerships, and the continued development of El Mercado and additional community programming.

“We are proud to support the creation of a space that celebrates and uplifts the rich cultural heritage, history, and contributions of Long Beach’s Latino community while honoring the generations of families and community leaders who have helped shape our city.”

-Councilmember mary zendejas

Steering committee meeting recordings

8 Videos
Press

Long Beach is paying attention.

The center has been covered across local press as it moved from idea to reality.

The Opening

The road here

Connect

This is a space for all of us

Want to stay in the loop, bring programming to the space, or learn more? We’d love to hear from you.

POINT OF CONTACT
Latino Cultural Center & El Mercado de Long Beach

Centro CHA, Inc.
Jenny Oropeza Community Center
401 Golden Avenue, Long Beach, CA 90802
562-980-0999

POINT OF CONTACT

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